Last week my latest iPhone App, Better Christmas List, was picked to be one of the featured staff favorites on the App Store. Huzzah!

The kudos of being selected gets your app a place in the “Staff Favorites” on iTunes, and the “What’s Hot” section of the iPhone App Store. This is prime billing, and almost as good as being in the top 10 list.

But what effect does this have on sales? Well so far it seems like a 2x effect :)

Pinch

Notes:

  • Stats supplied by the most excellent Pinch Media service
  • Retail price has remained $2.99 since launch
  • The last orange entry is a partial day and incomplete
  • Better Christmas List is #1 on the staff favorite and What’s Hot list
  • After being featured Better Christmas List is now #61 in the top paid apps list

I’ve omitted actual sales figures from the above because I don’t feel it’s relevant, but suffice to say that before being featured daily sales were several hundred.

Since being released in early November I saw a steady day over day increase in daily sales (before being featured). This is in contrast to most apps that experience a boom and then a decline, but is likely to be a result of being a festive app and Christmas approaching. I expect sales to fall off a cliff in the next week or so :)